Australian Council of Deans of Science
In 2025, the Australian Council of Deans of Science (ACDS) transitioned its Australian University Science publication to a predominantly digital magazine. To support the transition, gemaker developed a digital marketing and communications strategy designed to increase awareness, readership and engagement. This included identifying and prioritising key audience segments, developing market positioning and key messages, and […]
CQUniversity Australia
Through a series of workshops, gemaker worked with the CQUniversity research team to identify the novel aspects of their technology and assess its patentability. The gemaker specialist also provided strategic advice on patent versus trade secret protection, educated the team on preparing effective patent attorney briefing materials and patenting strategies, and recommended specialist patent attorneys […]
UNSW Digital Grid Futures Institute
The UNSW Digital Grid Futures Institute engaged gemaker to conduct market research on lithium-ion battery (LiB) safety awareness, initiated by Fire and Rescue NSW, which led to the development of a targeted digital campaign. gemaker’s initial market research included analysis of industry reports, academic papers, demographic datasets, and existing communications, which identified priority audience segments […]
University of Western Australia
Software, machine learning, generative AI, and AI-assisted discovery now sit across a growing share of university IP Software, machine learning, generative AI, and AI-assisted discovery now sit across a growing share of university IP portfolios, but they each require different commercial strategies, risk assessments, and protection pathways. UWA approached gemaker for customised AI Software commercialisation […]
Swinburne University of Technology
gemaker supported the Swinburne Technology Transfer Team with the preparation of five competitive applications to the AEA Ignite and AEA Innovate grant programs. Drawing on their extensive expertise in grant funding and commercialisation, gemaker provided strategic advice and tailored comments for each grant application. This input strengthened submissions in line with the grant criteria, ensuring […]
Cymphony Bio
The University of Melbourne engaged gemaker to conduct a market assessment of an advanced manufacturing technology being developed by spin-out company, Cymphony Bio. Several distinct applications of the technology in the biofabrication sector were identified, requiring an in-depth assessment of the market opportunities and key drivers for each application, including competitors, M&A, and investment activity. […]
Net Zero Institute
The Net Zero Institute (NZI) engaged gemaker to identify and support priority innovations from NZI researchers. gemaker surveyed researchers, identified innovations and developed a ranking system that could be applied across all NZI pillars. Our team interviewed selected researchers to understand current commercialisation issues and recommended support mechanisms that would be useful to NZI researchers. […]
University of Newcastle
gemaker was engaged by the University of Newcastle to assess the potential for, develop, and prepare a grant bid for an Industrial Transformation Training Centre (ITTC). Working closely with the lead researchers, gemaker’s senior commercialisation specialist identified and contacted several highly relevant industry partners and validated and secured their partnership on a bid (including financial […]
Edith Cowan University
gemaker was engaged by The School of Science at Edith Cowan University, to undertake a strategic review of their current industry engagement practices and run a planning session to develop an industry engagement strategy on a page and action plan.
University of Melbourne & Remagine Labs
gemaker reviewed the CRC-P Round 15 application for competitiveness and provided strategic advice and recommendations to further strengthen the submission by University of Melbourne and Remagine Labs for their Smart Wearable Drug Delivery System. The application was successful with $3 million awarded to the project.