Edith Cowan University (ECU) engaged gemaker to investigate the commercial potential of research outcomes in the field of cardiovascular disease diagnosis and outline the best commercialisation pathway, if any.
After interviewing the research leader, gemaker conducted web-based market research and provided a succinct report on findings, including:
- identification of prior art via a preliminary patent search
- recommendations on IP protection
- segmentation and quantification of potential end-users
- competitor analysis
- value propositions
- assessment of commercial viability
- barriers to commercialisation
- strategies for progress, and
- funding opportunities.